THE CANNAVIST is the UK’s first dedicated lifestyle CBD publication..
Formerly Vapouround CBD, this is the latest publication from Vapouround Magazine, the leading publisher in the global vape trade.
Vapouround Magazine began as a business-to-business publication in 2015. Now in its fourth year, the Vapouround name has evolved to become the global leader in publishing in the e-cigarette industry worldwide with a UK and Ireland flagship publication plus Spanish and Canadian publications and bespoke show guides.
In 2018, the core Vapouround team recognised the interest and rise of CBD within the UK vape industry, and as such developed a CBD-based publication by the January 2019.
THE CANNAVIST is a UK A4-size glossy publication, delivering raw real life stories, industry and community news, event coverage, media partnerships and product reviews from across the CBD scene to a vast array of distribution outlets.
3 reasons to be a part of The Cannavist…
ABOUT THE PUBLISHER
Vapouround Magazine is the global leader in publishing in the e-cigarette industry, with unrivalled access to the world’s vape market and a presence at every major vape exhibition, through an extensive list of media partnerships. Four years in, the company has several awards to its name, including the Ecigclick Award for Best Vape Mag 2017 & 2018. The flagship publication in the UK and Ireland was also awarded Best Vape Magazine 2018 by Acquisition International.
In 2018, a CBD lifestyle publication was created as the rise of CBD within the vape industry became apparent. Issue one was launched in January 2019 under the working title Vapouround CBD.
In keeping with the rapid expanse of the CBD industry, the magazine also quickly grew to incorporate a variety of CBD brands, research and innovation within the UK.
In a short space of time, the magazine has evolved into a source for all things CBD, including everything from the people who sow the first seed to the finished products like — but not limited to — raw extract, oil drops, edibles, sports supplements, skincare and cosmetics and vape products.
By issue three, a new name and brand emerged
— THE CANNAVIST.
This lifestyle magazine balances hard-hitting first hand accounts of how CBD and medicinal cannabis have affected those closest to us, documenting valid issues within the legal cannabis community and industry.
1. Look no further than the budding CBD market.
It’s official! CBD has become one of the most googled wellbeing trends in the world.
In 2018, searches for ‘CBD’ and ‘cannabidiol’ increased by 160%.
In April 2019 alone, there were 6.4million Google searches for CBD.
Searches for CBD are now more frequent than searches for Beyoncé and also Kim Kardashian (November 2019).
2. When it comes to advertising your CBD brand, there aren’t as many options available as you might think.
Facebook, Instagram and Google do not permit sponsored posts or online ads for any cannabis derived product, including hemp-based CBD.
In order to reach the British consumer, The Cannavist is your go to option in the UK with both trade and consumer distribution networks.
3. The Cannavist is making history
In January 2019, The Cannavist made history (under the name of Vapouround CBD) to become the first ever cannabis-based print publication available in the UK.
Fast forward to 2020 and the brand has grown into more than a magazine, with increasing demand for advertising space and emerging retail opportunities.
Click here to view our media packs for the UK and US, where you will find more information about our reach and distribution.